Regional branding Zuid-Limburg

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Putting South Limburg on people’s mental map – this task is best left to the ambassador himself. This has been the approach of T36 in producing a series of 100 portraits of people from South Limburg. These people are speaking from within their personal context about their lives, the significance of the region and its people. They make understand how all this accounts for the quality of their lives. This group of ambassadors together gather more than 200,000 hits, a number that is increasing every day. Just have a look at the portraits.

 

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