Greatness

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This commercial was released online July 25th. When it comes to Nike there are always pros and cons… however, many viewers find inspiration in this: Find Your Greatness. Meanwhile, the counter has reached already more than four million views. The images originate from all over the world. And the voice puts it into words: “Greatness is anywhere someone is trying to find it.” An inspiring film that even less athletic or disabled people can relate to. Yet, what made the campaign a huge success is its interesting sequel. Short and long follow-ups, without music. Both intriguing and convincing.

 

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