The Bear & The Hare

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Soon the first Christmas commercials will be on TV. This one for the John Lewis stores in England is a very attractive online commercial. The creators worked hard on the details. The living characters are executed in a classic stop motion technique (the same as for Mowgli’s Jungle Book). Designed frame by frame and then cut out with a laser cutter. The backgrounds are scale models. See the commercial itself here… it works amazingly well.


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